25
AlixPartners Disruption Index 2023
MANAGEMENT
REVENU E UPLIFT
COST OPTIMIZATION
RISK
STEP 1: SETTHE RIGHT FOUNDATIONSN
STEP 2: FOCUS ON CRITICAL EBITDA ENHANCEMENT LEVERS
Identify economic
challenges and
opportunities
Ensure you have
quality and
relevant data sets
Risk Management
& Fraud Detection
Business
Forecasting &
Scenario Analysis Pricing
Optimization
& Revenue
Enhancement
Customer
Segmentation
& Targeted
Marketing
Labor
Optimization
AI-Augmented
Processes Demand Forecasting
& Inventory
Management
FIGURE 1: UNLOCKING EBITDA VALUE WITH GENERATIVE AI
with Generative AI
When it comes to approaching generative AI,
avoid framing "What is my strategy". Instead
ask, what drives cost and complexity in the
business? What are the operational bottlenecks,
unmet customer needs, factors leading to
customer churn, costs that most affect margin?
Then determine where generative AI will have
the most impact, and conduct a comprehensive
cost-benefit analysis of that investment.
Angela Zutavern
Global Head of AI
Unlocking EBITDA value